If you are given a budget to help a company build an online lead generation strategy, what would you be spending most of the money on?
That’s probably the biggest question in your mind right now, especially with the wide variety of tools available at your disposal. Should you be running search engine marketing campaigns? Build a Facebook fan page? Create a company LinkedIn page?
Webmarketing123 has published a digital marketing report based on a survey of over 500 marketing professionals from both B2B and B2C. I’m sharing the infographic that they created based on the survey results.
Have you achieved success in building an online lead generation strategy? Please share them with me in the comments below.